Παύλος Αθηναίος

Decades in the realms of communication, marketing, and media. He holds a degree in Marketing from the Athens University of Economics and Business Administration (AUEB), where he honed his expertise in this field. In addition to his formal education, Pavlos has enriched his knowledge through a plethora of specialized seminars and training programs, including notable ones like "Presentation Skills" by Jim Bartlett, "Emotional Intelligence" by Claus Moller, "Marketing In The New Millennium" by Dr. Philip Kotler, "Buy-ology" by Martin Lindstrom, and "Digital & Interactive Marketing" by IAB Hellas. Furthermore, he has actively contributed to the discourse as a speaker in various seminars and workshops.

Pavlos boasts a wealth of experience in crafting communication strategies and overseeing the execution of publicity, information, awareness, and dissemination campaigns for a diverse clientele, spanning public and private sector organizations, local authorities, and NGOs. He has been involved in projects funded by both private and co-funded sources, covering a wide array of topics such as energy and climate, sustainable urban development, anti-smoking initiatives, blood donation drives, corporate volunteering, waste management and recycling, animal welfare and rescue efforts, refugee support programs, and environmental conservation, among others.

Since 2013, Pavlos has been a valuable member of SYMPRAXIS, contributing his expertise as a Communications and Marketing Consultant. His extensive professional journey includes collaborations with multinational advertising agencies and media agencies, including Carat/Dentsu Aegis Media and Initiative/IPG Mediabrands, where he played pivotal roles in handling numerous multinational and local accounts. Notably, at Skai/Alpha Group, he served as a group account manager and marketing director, overseeing the comprehensive rebranding and repositioning of the media group during its transition from Skai to Alpha. Furthermore, he served as a management consultant at Taylor Nelson Sofres, a leading market research and audience measurement firm, leveraging his communication and research prowess.

Throughout his career, Pavlos has also acted as an independent communications and marketing consultant, collaborating with advertising agencies, media agencies, and media outlets on a wide spectrum of campaigns and individual communication initiatives, encompassing both above-the-line and below-the-line strategies. His areas of specialization encompass communication, stakeholder engagement, marketing, cause marketing, research and media. In addition to his extensive knowledge and experience, Pavlos excels in analytical and strategic thinking, as well as the adept management of intricate and challenging projects.